Mass Market Paperback: 368 pages
Publisher: Bantam; Reissue edition (June 1, 1993)
Language: English
ISBN-10: 0553562835
ISBN-13: 978-0553562835
Product Dimensions: 4.2 x 1 x 6.9 inches
Shipping Weight: 0.8 ounces (View shipping rates and policies)
Average Customer Review: 4.7 out of 5 stars See all reviews (512 customer reviews)
Best Sellers Rank: #4,002 in Books (See Top 100 in Books) #6 in Books > Business & Money > Industries > Retailing #20 in Books > Business & Money > Biography & History > Company Profiles #47 in Books > Biographies & Memoirs > Professionals & Academics > Business
Walton's story is certainly worth reading. He built a business - now the biggest in the world - that can only be described as the work of a genius.The great virtue of this book is the portrait of his mind: he was utterly obsessed with retailing and bent a truly formidable energy to think about it at almost every working hour of the day. It may sound corny, but he reminds me of Miles Davis, who lived, breathed and ate his music. Walton looked at things from every angle, learning as he worked and unafraid to walk into a competitor's office unannounced with a tennis racket to talk. He was a showman and true believer, but also focused maniacally on operations and implementation. (About this, he pontificates about his competitors enjoying the trappings of success to the detriment of their attention to business - surely this is true in some cases, but repeatedly hearing it gets a bit boring.)The business model he created is simple: always offer the lowest price possible, depending on higher volume to generate higher profit. The second pillar was to relentlessly pursue logistical superiority, in both a distribution system and computer-aided controls, enabling Wal-Mart to continually enhance its efficiency and speed of delivery. As the company grew, it was able to use its power to force suppliers to sell at ever-lower prices. Its stores spread slowly, oozing out like molasses, always supported by the distribution system. The third pillar, which in my opinion is exaggerated to the point of self-delusion, is the "family" aspect of employees (or "associates"), both as members of a store and in relation to customers. Certainly there is something to that, but it is far more limited than he seems to be aware of.
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